Professor Isaac Getz is the professor of Idea, Initiative and Innovation Management at the EACP Europe Business School and author of a new book that gets right to the very heart of what it takes to do Great Work in an organization: Freedom Inc.
It’s a terrific book and follows on nicely from the previous interview with Bob Cialdini. The book tells the stories of organizations that are approaching work by thinking about how to work differently and succeeding because of this approach. The subtitle says it all: Free Your Employees and Let Them Lead Your Business to High Productivity, Profits and Growth. Isaac incorporates his own background of innovation but looks at a bigger picture of how work is evolving, and that’s what we talk about in this interview. We discuss:
- How the style of “liberating leaders” is the starting point for any Freedom Inc.
- The importance of people feeling intrinsically equal – and what that actually means
- The impact of a lessening of control from the top – and the impact that has on agility and ability to serve your customers
You can learn more about Professor Isaac Getz and his book at freedomincbook.com.
Dave Ulrich is a titan in the world of HR, a champion for HR to get out of the ‘comp and bens’ ghetto to have a strategic impact. I first met him when we were both speaking at a conference in India. A big crowd, all ready to be lectured for the day by Dave. And the session was electric. Dave found the perfect balance between sharing wisdom, being provocative and being playful with the group. He is a prolific writer, with articles and books on many aspects of HR and leadership, his most recent book is 
If you’re interested in leadership, you know that a new book on the topic gets published, oh, about every 20 seconds. And most of them are eminently missable – the same tired truisms with a new smear of lipstick – with the life of a mayfly.
David Rock is a bridge builder. He’s connected the amazing developments in neuroscience that have occurred in the last ten years, and brought them to the disciplines of leadership and coaching. Neuroleadership is the new frontier for how we think – literally – about leadership. David’s a prolific author. Following 
